VENTURELLO E BOTTARINI, AVVOCATI

Italy

The law firm VENTURELLO E BOTTARINI, AVVOCATI, founded by Mr. Marco Venturello at the beginning of 2005, wishes to provide individuals and enterprises with legal assistance in the field of inventive and creative activities (patents, trademarks, copyright, design, know-how, etc.) and commercial contracts. These last are the vehicles through which the enterprises make their products circulate at national, European Union and international level, each vehicle (agency, distribution, franchising, joint venture, etc.) having its own characteristics.

What defines their approach?

Problem-solving mindset

The law-firm aims to find the best contractual solutions, in order to protect business interests of the clients, thinking that drawing up an appropriate contract improves the business and reduces the risks of litigation.

Working closely with key-person’s client, in order to better know its business and relevant needs, which are the basis of distribution contracts.

Managing our clients’ commercial contracts, we help them develop a greater awareness of legal issues, enabling them to establish a solid contractual basis to present to their business partners.

Distribution law practice

Advising clients in negotiating and drawing distribution contracts (also in the world of Internet), with particular reference to international sales, franchising, agency, technology transfers, licenses, exclusive and selective distribution.

What clients value most

A pragmatic and business-oriented approach to protect clients’ commercial interests.

 

As a member of the Distribution Law Network (DLN), VENTURELLO E BOTTARINI, AVVOCATI works closely with partner firms across Europe on cross-border distribution matters.

Related professionals

Marco Venturello

Founding Partner of Venturello e Bottarini, Avvocati

Related publications

Contracting, Italy

Vertical Agreement restricting competition

The Italian Competition Authority (AGCM) fined Morellato for implementing a vertical distribution system that restricted online sales and distributor autonomy. The case highlights the competition law risks of marketplace bans, resale price controls and monitoring systems in selective distribution networks.

Italy, Licensing

Technology Transfer Agreements: The TTBER

The new TTBER updates the EU framework for technology transfer agreements, covering licensing, database rights, settlement agreements, technology pools, SEPs, FRAND licensing and Licensing Negotiation Groups, while clarifying how these arrangements can remain compatible with EU competition law.

Agency, Italy

Territorial exclusivity in Agency Contracts

This decision is particularly significant, as it recognizes an expansion of the defendants’ liability in actions for damages

Distribution, Italy

Liability of the distributor for damages caused by a defective product

This decision is particularly significant, as it recognizes an expansion of the defendants’ liability in actions for damages

Austria, Belgium, France, Germany, Italy, News, Portugal, Spain, Switzerland, The Netherlands, United Kingdom

Understanding Distribution in a Changing Market: DLN’s Comparative Legal Study

The Comparative Legal Study on Distribution Models, published by the Distribution Law Network (DLN), brings together insights from leading European law firms to compare how these models operate across major jurisdictions. It highlights their key advantages, challenges, and legal implications, offering practical guidance for businesses seeking the most effective and compliant path to market.

Italy, Licensing

The EU’s Technology Transfer Block Exemption Regulation Draft

The draft EU Technology Transfer Block Exemption Regulation, published on 16 September 2025, updates the competition law framework for technology licensing, addressing emerging issues such as data licensing, patent pools, pay-for-delay settlements, and new negotiation structures in innovation-driven markets.

Franchising, Italy

The abuse of economic dependence in franchise agreements: Decision of the Italian Supreme Court, June 4, 2025, n. 15023

In decision n. 15023 of 4 June 2025, the Italian Supreme Court clarifies that abuse of economic dependence in franchise agreements must be assessed not only on contractual terms, but also on the broader economic context, including whether the franchisee had real market alternatives.

Franchising, Italy

Franchising agreement: Decision of Tribunale Di Nola (Neaples), 28.02.2025, n. 659

In a franchising agreement, the absence of a detailed specification of know-how does not automatically render the agreement null and void when this element does not constitute, in the intentions of the parties, a necessary and essential component of the agreement.

Digital/E-Commerce, Italy

The responsibility of the influencer in the digital market

With Resolution No. 197/25/CONS (July 23, 2025), Italy’s AGCOM has introduced binding rules for “relevant influencers”—those with over 500,000 followers or 1M monthly views. The new Code of Conduct sets clear obligations around advertising transparency, protection of minors, and copyright compliance, marking a major shift in influencer accountability.

Digital/E-Commerce, Italy

The contract with the influencer

Contracts with influencers may be classified as service, sponsorship, or even agency agreements—depending on the structure. A recent ruling by the Court of Rome (March 4, 2024) recognized an influencer deal as an agency contract, highlighting the importance of how roles, commissions, and obligations are defined.

Related Projects

[IT/UK] Advise on a software license contract

[IT/DE] Trademark exhaustion and cross-border litigation: coordinated defense between Italy and Germany

[NL/IT/FR/BE] Managing commercial agents across multiple jurisdictions: a coordinated legal approach

[DE/IT] Rethinking a distribution model in Italy: strategic and legal cross-border analysis

[FR/IT] Termination of cross-border commercial relationships: strategic negotiations between a French producer and Italian partners

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